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Job Details

Job type: Permanent, full-time
Location: Bournemouth/Hybrid
Posted: 3 weeks ago

We’re looking for a highly-motivated and enthusiastic Digital Marketing Manager to join our team to help drive inbound enquiries. If you have a proven record in B2B marketing, specifically regarding lead generation, and are looking for a role to develop your skills further in a fast-paced, positive environment, then we’d love to hear from you.

We offer the opportunity to work alongside a passionate team, delivering successful marketing campaigns via a number of marketing channels. The role is offered on a hybrid-basis; attending our Bournemouth office two days a week.

You would join us at an exciting time as we have recently joined one of the largest groups of construction data providers, partnering us with market-leading companies across the globe.

If you’re interested, please send your CV and a covering letter to ian.bellamy@glenigan.com.

Key accountabilities

  • Develop and coordinate outstanding marketing campaigns across multiple channels including PPC, SEO, email and social media
  • Measure and report performance of all digital marketing campaigns, and continually assess against goals and objectives
  • Manage campaign budgets
  • Identify trends and insights, and optimise campaigns accordingly to maximise results
  • Plan, execute and measure AB tests to inform campaign development
  • Coordinate with internal resources for content and data requirements
  • Liaise with external agencies and internal stakeholders as required
  • Evaluate emerging technologies, providing perspective for adoption where appropriate

This list is not exhaustive and there may be other activities you are required to deliver.

Personal & general attributes

  • Communication skills and networking
  • Good teamwork skills
  • Adaptability
  • Able to take ownership of projects
  • Strong attention to detail
  • Excellent organisation and planning skills
  • Commercial awareness
  • Numerical skills
  • IT skills

Essential skills & experience

  • 3-5 years’ experience within similar roles
  • Experience of lead generation campaign development and execution across multiple channels
  • Social media management
  • Campaign analytics

Desired skills & experience

  • Google Adwords
  • Google Analytics
  • Marketo
  • Salesforce
  • Excel
  • WordPress
  • HTML
  • Marketing copy writing

Experience within the construction industry would be beneficial, but isn’t essential.

About Glenigan

We deliver the most accurate and comprehensive construction sales leads in the UK. We combine this with business analysis and forecasting, enabling businesses to make sales, win contracts and plan for future growth.

Joining us means joining an ambitious and determined team with a proven track record of year-on-year double digit growth, where innovative thinking is encouraged and results are generously rewarded.

Glenigan is a part of the Byggfakta Group. Byggfakta Group is the leading digital platform to maximise sales in the European construction ecosystem.

What we offer

Our benefits package incorporates what we’re passionate about – unlocking your future, overall well-being and sustainability – whilst giving you control over your benefits.

  • 25 days of holiday per year – with the option to buy or sell between 1-5 days
  • Your Birthday off as a free day’s holiday
  • Great learning and development opportunities
  • Pension
  • Employee assistance programme including wellness and medical support
  • Income protection and critical illness cover
  • Volunteering opportunities
  • Season ticket loans
  • Cycle to work scheme